Category Archives: Video Interviews
Identifying your target market: Problemio Founder Alex Genadinik
Identifying your target market: I had the privilege to Interview founder of Problemio.com (Alex Genadinik) website and apps that helps entrepreneurs create stronger companies that succeed.
- Alex Genadinik Founder of Problemio
Alex Lavidge – Business Development Manager at Variable, Inc.
Alex Lavidge is the Founding Manager of the Wireless Sensors High Growth Fund LLC headquartered in Knoxville, TN. Lavidge also serves as a Business Development Manager at Variable, Inc., maker of the NODE wireless sensor platform for smart devices. CNN Money called the device the “coolest gizmo” at 2013 CES, the largest consumer electronics trade show in the world.
Since returning to his hometown from Silicon Valley in 2008, Lavidge has helped spur a plethora of initiatives and community-building events for entrepreneurs, young professionals and creatives throughout the region: TEDxKnoxville, 48 Hour Launch, Envision Knoxville, Knoxville Twestival, Creative Mixed Use Symposium, InnovativeKnoxville.com, Lunch 2.0, Knoxville Overground, Young Professional Mayoral Debate & Political Symposium, CoworkingKnoxville, Entrepreneurial Imperative 2011, and several others.
AVL Marketing ~ an interview
Katie Cleary is a natural when it comes to marketing. She gets it. She get’s the businesses she’s representing; and even better, she get’s the people she’s connecting those businesses to.
To be honest, marketing is not my favorite subject. And it was unfair to Katie, I know, but I came to the interview expecting a conversation about markets and ratios and target populations. With a comfortable ease, Katie immediately drew me into her vision of what marketing really is. She has an innate enthusiasm for what she does and it became immediately clear that she’s done her homework and she knows what she’s talking about.