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Marketing/PR Subject Matter Expert Interview – Roy Stimits, MBA

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Marketing/PR Subject Matter Expert Interview

Madeline Gregory

Transcribed interview

Roy Stimits, MBA

“Entrepreneurial Pharma Exec”

August 9, 2013

Tell me a bit about how you got started in your career:  Well, I ended up in the defense industry out of undergrad.  As an engineer, it was great fun, but peace was breaking out all over, so I wasn’t sure how stable life would be for my young family.

So, what did you do?  I bit the bullet and went back to school… ended up with an MBA in finance.  Business wasn’t my forte, but numbers were! 

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Written Interviews

Interview with James Fisher, Marketing Professional at Asheville Scene

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This interview was conducted for Entrepreneurial Marketing, a course at Western Carolina University. James Fisher has worked in Marketing for over 20 years. The interviewer is the Development Director at LEAF Community Arts and used the opportunity to learn more about marketing for LEAF.

Q. Why is it important for nonprofits to communicate with the media?

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